By harnessing the dynamics of radio, we help you to gain a wide and diverse audience maximising the reach of your advertising campaign.
We analyse listeners’ preferences in order to tailor the advertising message to the target audience and make use of the most effective formats, such as radio spots, sponsorships and original jingles. Whether you are after a young and dynamic or a more mature audience, we will select the radio stations and shows that hit the spot with your target audience.
We add interactive bits to your radio campaign, such as competitions or promotional activities, to increase listener engagement and encourage direct interaction with your brand. These dynamic additions not only strengthen relationships with your audience, but also build positive image of your brand.
Thanks to advanced analytics tools we can constantly optimise activities and adapt the strategy to changing market conditions.
Engage listeners with Media On
Radio advertising campaigns developed by Media On offer flexibility and precision in reaching your intended audience, whether you pursue the national market or focus on a local audience.
read moreThis way your brand can gain exposure within reputable shows and build strong connections with a precisely defined audience.
read moreBy placing your products on radio shows, you benefit from promotion matched with the theme of cyclical shows, e.g. health or beauty shows. Offering more than just standard product name placement, the show is dedicated to the area related to the product. Expert interviews are an example. In this case you can point to specific issues that should be discussed during the show.
read moreBusinesses that use radio competitions as a form of promotion can count on greater interest among listeners, because most competitions take place at listening peaks. In addition, many radio competitions form part of a larger advertising campaign, which may include radio commercials and other marketing activities. This way a company that advertises its products or services on the radio can build an integrated campaign that effectively attracts attention, engages listeners and rewards them for participation.
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